The UK's biggest start-of-year outdoor leisure showcase has wrapped up its 2026 edition, and by every measure, this was a show to remember.
The 2026 Caravan, Camping & Motorhome Show at the NEC Birmingham (17th-22nd February) closed on an extraordinary high, with visitor numbers up by 12% on last year. Over six days, 100,072 visitors (excluding exhibitors) explored the UK’s biggest start-of-the-year showcase for leisure vehicles, caravans, tents, holiday homes, and outdoor accessories, proving the enduring popularity of camping and motorhome holidays in the UK.
Photo: Caravan, Camping & Motorhome Show, NEC / Facebook
Organised by NCC Events, the show brought together over 420 exhibitors across five halls, spanning more than 75,000m². Visitors had the chance to compare hundreds of new leisure vehicles from leading manufacturers, alongside the UK’s largest indoor display of pitched tents and camping equipment.
This year’s event attracted not only seasoned touring enthusiasts but also a wave of first-time buyers, injecting fresh energy into a market buzzing with exciting new launches and innovations.
STRONG SALES AND SMILES ACROSS THE SHOW FLOOR
With thousands of visitors browsing and buying daily, exhibitors across all product categories reported a very successful week. Many hailed it as their “best ever February show.”
- Ben Parkin, Sales Director, Coachman Caravans: “What an incredible show it’s been for Coachman. The consumer mood has been very positive, and sales are 20% up on last year.”
- Chris Long, Sales Development Manager, Ace Motorhomes: “All the team at ACE motorhomes have been really impressed by the response to the new product launch. With great footfall and a prominent stand, the show has been a huge success!”
- Cristina Dorador de los Santos, Head of Marketing, Bailey of Bristol: “It’s been fantastic to see so many families attending. The atmosphere has been incredibly positive, with strong interest in our new Pegasus, Endurance, and Autograph models.”
- Andy Taczynski, Managing Director, Adria: “We are extremely happy with the business secured during the show and look forward to the Motorhome & Caravan Show in October.”
LOOKING AHEAD
Karen Dodd, Marketing Director, NCC Events, summed up the week:
“It’s been a joy to welcome so many new and returning visitors. Interest in camping and leisure vehicle holidays is as popular as ever. We hope we inspired visitors of all ages to enjoy new adventures in the great outdoors and look forward to seeing everyone again in 2027.”
The Caravan, Camping & Motorhome Show returns 16th-21st February 2027 at the NEC Birmingham. For those who can’t wait, the UK’s biggest leisure vehicle showcase, The Motorhome & Caravan Show, takes place 13th-18th October 2026. Tickets are already on sale at mcshow.co.uk.
